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Why Both Marketers and HR Should Welcome Analytics

By Bruce Bolger on April 12, 2016

A lot of people feel a certain unease about analytics, including the EEA’s Social Media Editor Paul Hebert, who is an active blogger on human resources and Principle of his own consulting firm. In a recent blog post, Why I don’t Really Like the Whole Analytics and Big Data Thing in HR, he raises some […]

The Real Reason Why Engagement Remains Low

By Bruce Bolger on March 24, 2016

We always enjoy Mark Crowley’s posts. As a long-time advocate for employee engagement, and with a previous career in the investment business, his insights always catch our attention. One of his most recent posts highlights the fundamental issue facing the engagement field: developing and implementing a formal engagement strategy that addresses all of the levers […]

Yes, Mr. Romney, Great Companies Are People

By Bruce Bolger on March 14, 2016

2012 Presidential candidate Mitt Romney took it on the chin when he dared to state during the last presidential election cycle that corporations are people. While the Enterprise Engagement Alliance is unequivocally non-partisan, since engagement can benefit people of all parties, it is fair to say that great companies are indeed people – perhaps just […]

This is Enterprise Engagement at the Front Lines

By Bruce Bolger on February 16, 2016

Engagement isn’t just a buzzword or a nice to have; it’s a formal business practice to achieve key goals that permeates the way organizations lead, coach, measure, communicate, teach, reward, etc.  As seen in these photos, The Container Store brings the concept of Enterprise Engagement right into the home by prominently conveying its values on […]

More Positive Trends for the Enterprise Engagement Field

By Bruce Bolger on February 5, 2016

Two articles on the Engagement Strategies Media portal at Enterpriseengagement.org particularly got our attention. One notes that Glassdoor.com says Engagement Manager is now the fourth-hottest profession, with an average annual pay of $125,000. A lot of these jobs involve customer engagement at big companies, but many also involve human resources and community engagement. Just the […]

Engagement World: The Engagement How-To Conference and Expo, April 25-28, Orlando

By Admin on January 21, 2016

This year’s conference marks a major milestone in the expansion of the field of Enterprise Engagement, which helps organizations achieve concrete goals by fostering the proactive involvement of all of the people critical to business success. Registration is now open — the EEA’s Engagement University registration includes free access to the E2MA Red Diamond Congress […]

Significance of New EEA Pact with C-Suite Network

By Admin on January 18, 2016

Happy New Year. Below is an excerpt from an announcement on our ESM portal at EnterpriseEngagement.org that we believe further demonstrates the increased corporate interest in the topic of Enterprise Engagement at the executive level. The Enterprise Engagement Alliance and C-SuiteNetwork have announced a broad marketing partnership to educate corporate management on the emerging field of […]

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