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EEA – THE BLOG
New Market Report Hugely Underestimates the Size of the Engagement Field
As someone long involved with research in various areas of engagement, no one is more suspicious than I am of market estimates. And this time I can categorically state that the Oakland, CA-based HR research firm Bersin & Associates got it totally wrong in its recently released market focus report on employee engagement. The firm […]
The Search for Meaning and its Impact on Business
One of the co-founders of the Enterprise Engagement Alliance, Rodger Stotz, recently informed me that one of the key drivers of the engagement movement today may be the mentality of a new generation of people entering the workforce and marketplace. He pointed out that kids coming out of high school and college and going in […]
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