EEA – THE BLOG
Go South–Enterprise Engagement Experts
We are scanning job descriptions and jobs to see how they are changing in the world of Enterprise Engagement in which an organization’s brand links all of its audiences. So far, the best examples of this from a professional standpoint are coming from the southern hemisphere. Check out the job description for this Brand Manager […]
Recognition vs. Compensation at Audi
I recently leased a new Audi A4. I didn’t buy this car because of any incentive, but because I like the car – I’ve had four of them over the past 12 years; they’re a pleasure to drive and are economical on gas. So it was with some surprise that after I got the car […]
The Secret of Effective Motivation?
A fascinating guest column in the Sunday New York Times week in review (once again demonstrating the increased focus on this subject) addresses the fundamental issues about what drives us. But the authors, with all of their indisputable expertise, may be overlooking a fundamental connection between intrinsic and extrinsic motivation. In their column, the Secret […]
The EEA Social Footprint
