The educational format for Engagement U., Denver, April 14-16, focuses on providing attendees with everything they need to begin implementing engagement to achieve both key branding issues as well as tactical goals at the departmental level. Here’s a sampling of a few of the courses that will be presented at the conference, which includes the […]
While we’re on the subject of the United Kingdom this week, we thought we’d draw attention to Motivate Europe Live, set for April 22-24 at the Excel Center in London. Billing itself as Europe’s only annual exhibition and conference bringing together incentive and motivation industry professionals and thought leaders, the combined conference and exhibition will […]
Many in the U.S. might assume that we generally lead the world in business innovation. Of course that’s not true – case in point: engagement. With it’s government-initiated Engage for Success program aimed at promoting engagement throughout business there, the United Kingdom far surpasses the U.S. in its top-level acceptance of engagement as a critical […]
With over 20 years of experience running large loyalty programs, Bryan Pearson, President of LoyaltyOne, is a good person to query about the state of the industry. In a recent interview, we asked him whether he felt that loyalty programs were addressing all of the levers necessary to engage customers. The answer in the majority […]
Go to eeaexpo.com for more information. All attendees will receive a copy of Enterprise Engagement: The Textbook, edition 2 Customer and employee engagement have become top priorities at many companies, but most companies and professionals lack a clear implementation framework because the concepts are relatively new and aren’t taught in schools. The Enterprise Engagement […]
Creating a culture of innovation in which all employees and customers are allowed to submit ideas and collaborate on them to create products and solve problems is a highly engaging strategy: While innovation itself requires engagement to succeed, just being asked for their ideas demonstrates to people that their knowledge and expertise is valued and […]