EEA – THE BLOG
Goodsnitch App Connects Employees and Customers to Help Enhance Brand Engagement
We continue to be excited by the number of tools emerging for the engagement marketplace and to learn how the founders of these tools invented them. Recently, we shared with you information on theEmployeeApp. This app enables companies to quickly and easily inform employees about the information they need to better perform their jobs via […]
At 19% Engaged – U.S. and China Lead the World in New Buckingham Employee Engagement Index
The U.S. and China lead the world in employee engagement at 19% “fully engaged”, according to a new standardized international employee engagement index created by the Marcus Buckingham Company. Called the StandOut Global Engagement Index (GEI), the report compares employee engagement in 13 countries. Spain and Argentina ranked lowest in employee engagement. The company claims […]
Special Offer for EEA Community for E2MA 2015 Red Diamond Congress, July 20-22, Quincy MA
As indicated in the chapter on Trade Show Engagement in the 2nd edition of Enterprise Engagement: The Textbook, trade shows have become a critical tool for engaging not only customers, but also employees and vendors. This year’s Red Diamond Conference, produced by E2MA (the Exhibitor and Event Marketers’ Association), will have a special track on […]
Recent Reports Highlight Impact of Bad Bosses on Productivity and Branding
Earlier this year, this blog highlighted the damage done by bad bosses; a recent New York Times Sunday Review article entitled “Is Your Boss Mean?” written by researchers who have studied the subject, reported that mean and demeaning bosses not only make people miserable, they significantly affect the ability of employees to do their jobs […]
Enterprise Engagement and the Minimum Wage Debate
The facts speak for themselves: Increasing numbers of U.S. citizens believe that income inequality is a serious problem that requires government intervention. More and more states – even Republican-leaning ones – are passing, or seriously considering, laws imposing minimum wage increases. Because pay is a major issue related to engagement, one might expect us to […]
Employee Engagement Awards Debut in NY June 17: Free Tickets While Supplies Last!
The annual Employee Engagement Awards program, founded in the United Kingdom, is making its U.S. debut this week at the Tribeca 360 and Rooftop on June 17, where the first U.S. award winners will be announced. Matt Manners, a principal of the company producing the event, has offered up some free tickets for the Enterprise […]
7 Big Lessons From Blackhawk Acquisition of Achievers
The news of the Achievers sale has already spread across the incentive and recognition business. Here are some initial thoughts: Blackhawk is poised to become a major player in the incentive and recognition business. It is one of the only publicly-held company in the field (Aimia being another), based on its enormous gift card business. […]
theEMPLOYEEapp Demonstrates the Business Opportunities of Enterprise Engagement
Check out the theEMPLOYEEapp and you’ll see not only a logical way to improve communication across the organization, but just one more sign of the emerging multi-billion-dollar engagement field. When one considers all of the engagement tools and services – from leadership training and recruiting to coaching, assessment, communications, learning, innovation, rewards & recognition, analytics, […]
The Other Side of Corporate Social Responsibility
Over the last 20 years, many organizations have adopted Corporate Social Responsibility (CSR) initiatives aimed at allocating some corporate profits and resources to address social, environmental, or other issues important to the community. In a recent TEDx talk entitled “The Social Responsibility of Business,” Alex Edmans, Professor of Finance at Oxford University in Great Britain, […]
Human Resources as Profit Center
It’s exciting to see the discussion beginning to occur in human resources spurred by the engagement movement. As we’ve cited in pasts posts, some HR professionals are admitting that engagement challenges the traditional skill set and mindset of some human resources professionals because it requires an understanding of branding, all forms of communication, learning, innovation […]
The EEA Social Footprint
