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Bruce Bolger

Bruce Bolger has written 210 posts for EEA – THE BLOG

More Positive Trends for the Enterprise Engagement Field

Two articles on the Engagement Strategies Media portal at Enterpriseengagement.org particularly got our attention. One notes that Glassdoor.com says Engagement Manager is now the fourth-hottest profession, with an average annual pay of $125,000. A lot of these jobs involve customer engagement at big companies, but many also involve human resources and community engagement. Just the […]

The Engagement Word Muddle

 The Work Human movement…B Corporations…the Engagement movement…Conscious  Capitalism…Emotional Connectivity. These are phrases used by various organizations to promote a common theme: the importance of people in business. The WorkHuman movement was launched recently by Globoforce, a leading recognition company, which is now holding an annual conference under that theme. B Corporations is a concept developed […]

France: The Engagement Paradox

Anyone who has visited France lately and keeps up on the country’s politics cannot but be amazed at the country’s engagement paradox. On the one hand, France’s investment in infrastructure puts the U.S. to shame – the average state of the country’s highways and secondary roads far surpasses that of the U.S. All major cities […]

Engaged in What? New IRF Research Raises Important Issues

The Engaged in What? study, recently published by the Incentive Research Foundation, is must reading for anyone interested in engagement, even though it includes a few oversights and contradictions. The key finding for ESM is that before organizations get caught up in the engagement “wildfire,” they should first take a close look at exactly what […]

The Recognition Shift Begins

The move by TharpeRobbins to become Engage2Excel is a matter of great personal satisfaction: this is the shift we have predicted in the recognition marketplace. (See ESM news story for details.) Because this is one of the oldest recognition companies and is a major player in the marketplace, we know this move will get the attention of its […]

The Pope’s Message and Enterprise Engagement

While we proudly lay claim to our role as one of earliest proponents of a formal field focused on Enterprise Engagement, we did not originally envisage it as a social movement. Likewise, while most of the corporations long dedicated to what we call Enterprise Engagement without calling it that – companies like Big Y, Chick […]

Reflections on the Engagement Field: An 8-Year Perspective

With an increasing number of business experts now saying that engagement has arrived as a formal field, and with more trade journals talking about the subject, a number of people have asked me what it feels like to have seen the emergence of such a potentially huge new field years before most. Yes, we did […]

The Challenge Customer: The New Bible for Sales and Customer Engagement

The Challenger Customer is outright one of the most important business books I have read related to sales and customer engagement. Granted, many of the lessons of this book echo – albeit from a different perspective – some of the fundamental elements of the Enterprise Engagement framework, but The Challenge Customer goes way beyond the […]

What’s in a Name? Everything – Based on Recent NY Times Column

The New York Times continues its recent focus on highlighting the importance of the human side of capitalism. This past week it featured (on the cover of its Sunday News in Review section) an article entitled, “Rethinking Work” written by Barry Schwartz, a psychology professor at Swarthmore College, based on his upcoming book, Why We […]

Amazon and the Bezos Leadership Experiment

Several weeks ago we posted a news insight article on Tony Hsieh’s bold experiment with holacracy at Zappos.com, a division of Amazon. The New York Times’ recent account of the culture at Amazon.com (see “Inside Amazon: Wrestling Big Ideas in a Bruising Workplace” ) highlights an entirely different approach to management at the parent company. […]

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