Engagement and Innovation – Marcus Evans’ 5th Annual Open Innovation Conference

The theme of the 5th annual Open Innovation Conference held April 11-13 and sponsored by Marcus Evans, summarizes yet another way that engagement is transforming business.  The program, entitled “Enhancing the Scope of Your Creative Enterprise Through Collaborative Innovation,” focused on research and development and new product development executives, who today call their field “Open [...]

Are You Foisting or Fostering Engagement in Your Organization?

The following is a guest post from Derek Irvine, Head of Strategic Consulting and CMO, Globoforce - a leading worldwide provider of global strategic recognition solutions.   In addition to their main website they can also be found on twitter, facebook, linkedin and have a well regarded blog.
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The state of employee engagement is much in the news lately. The first [...]

Engagement and Collaboration: Today’s Competitive Edge

Even though many businesses have barely caught up with the principles of customer relationship management, get ready for a new concept to grasp: collaboration. It’s a fundamental democratization of business driven by the collective nature of the Internet and the shift of power over the last half century from manufacturers to retailers to customers, who [...]

Unleashing Participation – Getting Others to Play Along

The following is a guest post from Steven Green – President of PollStream, a Toronto-based company that develops and delivers engagement and community-building solutions to help leaders tap into Social Capital.  Steven will be speaking at PollStream’s Real Engagement Webinar on April 28.

There is an art to getting people involved. Building participation into your [...]

The Connection Between Social Media and Engagement

More than anyone in business, the social media folks have latched on to the term “engagement” to define their place in the marketing world. An excellent new site on social media, Engagementdb, and a recent article in Monster’s HRGuru.com blog, both raise fundamental questions about the role of social-networking in business, while at the same [...]