Why Both Marketers and HR Should Welcome Analytics

A lot of people feel a certain unease about analytics, including the EEA’s Social Media Editor Paul Hebert, who is an active blogger on human resources and Principle of his own consulting firm. In a recent blog post, Why I don’t Really Like the Whole Analytics and Big Data Thing in HR, he raises some […]

More Positive Trends for the Enterprise Engagement Field

Two articles on the Engagement Strategies Media portal at Enterpriseengagement.org particularly got our attention. One notes that Glassdoor.com says Engagement Manager is now the fourth-hottest profession, with an average annual pay of $125,000. A lot of these jobs involve customer engagement at big companies, but many also involve human resources and community engagement. Just the […]

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