The Tappan Zee Bridge: A Case Study of Engagement at Work for America

What This Project Tells Us About Our People and Successful Bi-Partisan Leadership The concept of Enterprise Engagement extends far beyond business into every part of American life, in the grandest way illustrated by the passion and power of the America that overcame the Nazis in World War II in what now seems like an amazingly short victory, […]

What Happens When Investors and ISO Standards Demand a Strategic Plan for Human Capital Management?

Despite all the talk about employee and customer engagement, this field remains in its infancy. Very few companies have enterprise-wide engagement strategies, and those that do wouldn’t even agree upon the nomenclature used to describe their efforts. But now, forces more powerful than we anticipated may be further propelling the emergence of this field. Many […]

Why Both Marketers and HR Should Welcome Analytics

A lot of people feel a certain unease about analytics, including the EEA’s Social Media Editor Paul Hebert, who is an active blogger on human resources and Principle of his own consulting firm. In a recent blog post, Why I don’t Really Like the Whole Analytics and Big Data Thing in HR, he raises some […]

The Engagement Word Muddle

 The Work Human movement…B Corporations…the Engagement movement…Conscious  Capitalism…Emotional Connectivity. These are phrases used by various organizations to promote a common theme: the importance of people in business. The WorkHuman movement was launched recently by Globoforce, a leading recognition company, which is now holding an annual conference under that theme. B Corporations is a concept developed […]

What’s in a Name? Everything – Based on Recent NY Times Column

The New York Times continues its recent focus on highlighting the importance of the human side of capitalism. This past week it featured (on the cover of its Sunday News in Review section) an article entitled, “Rethinking Work” written by Barry Schwartz, a psychology professor at Swarthmore College, based on his upcoming book, Why We […]

If Engagement Is Just Around the Corner, What Does That Mean to You?

If Engagement Is Just Around the Corner, What Does That Mean to You? You can imagine my reaction to Bret Starr’s prognostications about the engagement movement reported this week on ESM at Of course, we hear the same prediction from more and more leaders in human resources and marketing, but after many years in […]

Tony Hsieh and the ‘Holacracy’ Experiment

I guess the more successful people become, the more criticism they face. Serial entrepreneur and purveyor of happiness in business Tony Hsieh, best known as CEO of, is facing a surprising level of criticism for embracing the self-management concept of Holacracy at his company of about 1,500 employees. Created by another tech entrepreneur, Brian […]

Peter Hart, Recognition Leader, Reflects on Engagement Movement

I recently caught up with Peter Hart, CEO of Rideau Recognition, and asked for his thoughts on the engagement movement and its impact on the recognition field. Rideau acquired the Recognition Management Institute in 2006 and has been a consistent supporter of, and active participant in, the field’s trade organization, Recognition Professionals International, and other […]

At 19% Engaged – U.S. and China Lead the World in New Buckingham Employee Engagement Index

The U.S. and China lead the world in employee engagement at 19% “fully engaged”, according to a new standardized international employee engagement index created by the Marcus Buckingham Company. Called the StandOut Global Engagement Index (GEI), the report compares employee engagement in 13 countries. Spain and Argentina ranked lowest in employee engagement. The company claims […]

Special Offer for EEA Community for E2MA 2015 Red Diamond Congress, July 20-22, Quincy MA

As indicated in the chapter on Trade Show Engagement in the 2nd edition of Enterprise Engagement: The Textbook, trade shows have become a critical tool for engaging not only customers, but also employees and vendors. This year’s Red Diamond Conference, produced by E2MA (the Exhibitor and Event Marketers’ Association), will have a special track on […]

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Take a quick poll and find out where you stand in your engagement efforts. Also - at the end of the poll you will be asked if you want to get the final results of the poll at the end of the month.

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