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EEA – THE BLOG | Enterprise Engagement Alliance
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Enterprise Engagement Alliance

This tag is associated with 88 posts

France: The Engagement Paradox

Anyone who has visited France lately and keeps up on the country’s politics cannot but be amazed at the country’s engagement paradox. On the one hand, France’s investment in infrastructure puts the U.S. to shame – the average state of the country’s highways and secondary roads far surpasses that of the U.S. All major cities […]

The Pope’s Message and Enterprise Engagement

While we proudly lay claim to our role as one of earliest proponents of a formal field focused on Enterprise Engagement, we did not originally envisage it as a social movement. Likewise, while most of the corporations long dedicated to what we call Enterprise Engagement without calling it that – companies like Big Y, Chick […]

What’s in a Name? Everything – Based on Recent NY Times Column

The New York Times continues its recent focus on highlighting the importance of the human side of capitalism. This past week it featured (on the cover of its Sunday News in Review section) an article entitled, “Rethinking Work” written by Barry Schwartz, a psychology professor at Swarthmore College, based on his upcoming book, Why We […]

Amazon and the Bezos Leadership Experiment

Several weeks ago we posted a news insight article on Tony Hsieh’s bold experiment with holacracy at, a division of Amazon. The New York Times’ recent account of the culture at (see “Inside Amazon: Wrestling Big Ideas in a Bruising Workplace” ) highlights an entirely different approach to management at the parent company. […]

Hay Group and the Engagement Talent Challenge

When a company the caliber of Hay Group says there’s a talent shortage in the emerging engagement space, that’s a problem for Hay Group and others, but an opportunity as well. See  Hay Group: Engagement Creates Talent Challenge. For those not familiar with Hay Group, it’s one of the world’s blue chip consulting firms, with […]

If Engagement Is Just Around the Corner, What Does That Mean to You?

If Engagement Is Just Around the Corner, What Does That Mean to You? You can imagine my reaction to Bret Starr’s prognostications about the engagement movement reported this week on ESM at Of course, we hear the same prediction from more and more leaders in human resources and marketing, but after many years in […]

Guilty As Charged: Enterprise Engagement Is About the Bottom Line

The attack we have been waiting for on the concept of engagement has finally come, after almost seven years. Although the logic and research behind the concept of Enterprise Engagement seems irrefutable to us, a scathing attack comes from U.K. human resources blogger and group HR Director for Penguin Random House, Neil Morrison. In a recent post […]

Peter Hart, Recognition Leader, Reflects on Engagement Movement

I recently caught up with Peter Hart, CEO of Rideau Recognition, and asked for his thoughts on the engagement movement and its impact on the recognition field. Rideau acquired the Recognition Management Institute in 2006 and has been a consistent supporter of, and active participant in, the field’s trade organization, Recognition Professionals International, and other […]

Why Engagement is a Movement in the U.K. and Not Yet in the U.S. : An Interview with David MacLeod

While the Enterprise Engagement Alliance and its sponsors have toiled away mostly under the radar in the U.S. to promote the field of Enterprise Engagement, in Great Britain it’s another story. Backed by the commitment of David Cameron, the country’s recently re-elected Prime Minister, the topic of employee engagement, it’s safe to say, is a […]

Goodsnitch App Connects Employees and Customers to Help Enhance Brand Engagement

We continue to be excited by the number of tools emerging for the engagement marketplace and to learn how the founders of these tools invented them.  Recently, we shared with you information on theEmployeeApp. This app enables companies to quickly and easily inform employees about the information they need to better perform their jobs via […]

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