EEA – THE BLOG
Engagement World: The Engagement How-To Conference and Expo, April 25-28, Orlando
This year’s conference marks a major milestone in the expansion of the field of Enterprise Engagement, which helps organizations achieve concrete goals by fostering the proactive involvement of all of the people critical to business success. Registration is now open — the EEA’s Engagement University registration includes free access to the E2MA Red Diamond Congress […]
Special Offer for EEA Community for E2MA 2015 Red Diamond Congress, July 20-22, Quincy MA
As indicated in the chapter on Trade Show Engagement in the 2nd edition of Enterprise Engagement: The Textbook, trade shows have become a critical tool for engaging not only customers, but also employees and vendors. This year’s Red Diamond Conference, produced by E2MA (the Exhibitor and Event Marketers’ Association), will have a special track on […]
Recent Reports Highlight Impact of Bad Bosses on Productivity and Branding
Earlier this year, this blog highlighted the damage done by bad bosses; a recent New York Times Sunday Review article entitled “Is Your Boss Mean?” written by researchers who have studied the subject, reported that mean and demeaning bosses not only make people miserable, they significantly affect the ability of employees to do their jobs […]
Engagement University in Denver: Key Takeaways
We will be publishing a number of articles about last week’s Engagement U. in the coming days, as well as posting the presentations, but here are a few immediate takeaways: Enterprise Engagement is indeed emerging into a formal field – almost all attendees surveyed say they believe engagement is emerging as a hot topic, and […]
The Enemy of Engagement: Bad Bosses
The dirty little secret of life in the workplace is that you can work for a great company and have a terrible boss. The company might be known for visionary leadership, pay its employees well, provide great benefits or professional development opportunities and still have bad managers. According to a recent Career Builder report, bad […]
Does This Engagement Thing Really Matter?
Having started working with my EEA colleagues and faculty on this concept of Engagement as far back as 2007, I’ve met my share of skeptics, both on the corporate and engagement solution-provider side. On the corporate site, I’ve heard such comments as, “It’s too warm and fuzzy.” From solution providers I’ve heard, “It’s just another […]
Hay Group Report Highlights Mega Trends and Link to Engagement
A new, information-packed white paper from Hay Group, The New Rules of Engagement, identifies six megatrends, five challenges, and elaborates on how “an engaged and enabled workforce will be critical to responding to these challenges.” The white paper provides a high-level framework for addressing those challenges in refreshingly practical terms. The megatrends cited in the […]
Holy Cow: The Chinese Have Caught On to Enterprise Engagement
Below is an article that came up in our Google Alert from China Daily. I am choosing to run the complete article below the horizontal lines, as to paraphrase this article in any way misses the point, but for those who would like a summary, the article boils down to this: Avaya has figured out […]
Engagement U. Denver Preview: A B2B Communications Expert on the Challenges for Business
With Enterprise Engagement U. coming up April 14-16, we’re going to be previewing some of the insights attendees will gain at the event. We recently spoke with Paul Hebert, our own Social Media Editor, one of the early adopters of social media in business-to-business, Vice President of Program Design for Symbolist, co-author of our course […]
Engagement University, April 14-16 in Denver – First Event to Focus on Engagement Across the Organization
Go to eeaexpo.com for more information. All attendees will receive a copy of Enterprise Engagement: The Textbook, edition 2 Customer and employee engagement have become top priorities at many companies, but most companies and professionals lack a clear implementation framework because the concepts are relatively new and aren’t taught in schools. The Enterprise Engagement […]
The EEA Social Footprint
